To commemorate their sponsorship of the upcoming LA Marathon as well as testament to their passion for running in general, K-Swiss has opened a running store in Santa Monica. On offer will be a selection of their performance footwear, apparel and accesories — similar to their outlet in Taiwan — however this one is just a mile away from the finish line for the March 2010 event. K-Swiss pros will be on hand to offer advice and direction for pros to novices looking to up their game, or just train properly. Watch out for community events, group runs and clinics leading up to the Marathon. No telling who you might bump into while shopping… this is Hollywood, after all.

via WWD